Replacement Window Sales Tactics

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Window Sales Tactics, Pitches And Scams

The replacement window industry is somewhat well known for their high pressure sales tactics. Of course, this is a blanket statement that certainly does not apply to all window companies. And yet, there is a reason for this industry stigma. I'm going to take you through some of the most prevalent replacement window sales pitches, tactics and scams and make some suggestions on how to avoid the pitfalls that come with them.

I want to point out that not all of these approaches are bad necessarily. Instead, some are simply company marketing approaches - but in the hands are over aggressive sales people, they can come off as kind of skeezy.

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Dane - Site Editor - Page Last Updated: May 4, 2024

Promotional Pricing

Promotional pricing is a pretty old sales technique. Essentially, a company throws out a bid for your project, BUT the bid price is a promotional price and is only good for a few days. Timelines will vary on this one - anywhere from Once the promotion is up, the price increases a certain percentage, usually pretty significantly.

So most quality companies don't use this tactic. They don't have to because they have lots of business that is built on a reputation for quality work and product. There are cases where a promotional price might actually be legit, but in 98% of cases, this is just a cheesy sales tactics that is meant to scare you into signing a work order.

Bottom Line: If a company uses this tactic on me as a consumer, I would move on to another bid/company. The only caveat would be if the price quote was lower than my other bids. Then I would have to check the quality of the product and, if it passed muster, then, I would consider the bid as a viable option.

Sign In The Yard

Sign in the yard is just an offshoot of the promotional pricing and is most often related to Apex Energy Systems (Apex Windows Reviews). The company goes door-to-door in certain negihborhood and makes the pitch to homeowners Sign In The Yard renewal by andersen sales tactics Price Goes Up Vinyl Sucks trying to get that sale closed when they first come out and give you their bid.